9. If you visit our social media profiles
This section contains the policy for VOLA’s processing of personal data collected through VOLA’s profiles or social media pages.
VOLA has profiles or pages on the following social media platforms:
Facebook (Meta Platforms Ireland Ltd.)
• Facebook’s privacy policy is available here
• You can customise your privacy settings at Facebook here
YouTube (Google Ireland Ltd.)
• Google’s privacy policy is available here
• You can customise your privacy settings at YouTube here
LinkedIn Ireland Unlimited Company
• LinkedIn’s privacy policy is available here
• You can customise your privacy settings at LinkedIn here
Instagram (Meta Platforms Ireland Ltd.)
• Instagram’s privacy policy is available here
• You can customise your privacy settings at Instagram here
Pinterest (Pinterest Europe Ltd.)
• Pinterest’s privacy policy is available here
• You can customise your privacy settings at Pinterest here
For LinkedIn, Facebook, Instagram and Pinterest, VOLA together with the social media providers are joint data controllers for the processing of personal data collected in connection with your interactions with the profiles, including the profiles' postings.
VOLA and the providers of LinkedIn, Instagram, Facebook and Pinterest have entered into an agreement on the allocation of the data protection tasks. According to these agreements, VOLA and social media providers are each responsible for the tasks associated with the processing we each undertake. However, it has been agreed between VOLA and the provider of Facebook and Instagram that the provider is responsible for enabling you to exercise your rights as described in the 'Your rights' section below in relation to the use of Facebook and Instagram, and that it is VOLA that is responsible for providing you with the information described below. In addition, it is agreed between VOLA and LinkedIn that LinkedIn is responsible for responding to requests from you regarding the rights described in the 'Your Rights' section below.
VOLA also uses the provider of YouTube as a data processor in connection with these entities' use of YouTube and in this connection also shares certain information about your interactions, interests, etc. with YouTube. This sharing takes place on the basis of our and Google’s legitimate interest in optimising marketing and the service, including our videos, on YouTube (Article 6(1)(f) of the General Data Protection Regulation).
Collection of personal data
When you visit or interact with our social media profiles, VOLA and the social media provider may collect, process, and store the following types of personal data about you:
• Information available on your profile, including your name, gender, civil status, workplace, interests, image, age and your city
• Whether you “like” or have applied other reactions to our profile
• Comments you leave on our posts
• That you have visited our profile
• Your IP address
The purposes of the processing
VOLA processes your personal data for the following purposes:
• Improving our products and services, including our social media profiles and pages
• Statistics and analysis
• To be able to communicate with you if you comment on a post, make a review, or send us a message
• Marketing in general
Social media providers process your personal data for the following purposes:
• Improving their ad system
• To provide VOLA with statistics which the social media providers produce based on your visit to our profiles and pages
• Advertising and customising the activities on the page.
Legal basis for processing
The processing of your personal data is based on the following basis:
• Legitimate interests: VOLA bases the processing of your personal data on our legitimate interests in being able to communicate with and market us to you on our social media profiles, as well as our legitimate interest in improving our products and services (Article 6(1)(f) of the General Data Protection Regulation)
Retention period
We keep your enquiries, which are not publicly posted, as long as such data is relevant for the handling and monitoring of the issue in question. However, the information can be stored for a longer period in anonymised form.
We encourage you to delete comments, likes, and other interactions you have left on our profile yourself if you no longer want them shown on our pages. VOLA does not delete such publicly available interactions.
Please see the privacy policy of each social media provider for information on how long they store your personal data.
Categories of recipients
When you use and receive VOLA's services, including visiting our social media, we may share your information with the following categories of data processors in connection with the delivery of these services:
• Data processors that provide IT systems to support and manage customer service and marketing
• Data processors that provide IT systems for the preparation of statistics and analysis
VOLA's data processors process your personal data on behalf of VOLA and solely in accordance with documented instructions issued by VOLA. Our data processors only have access to the information necessary to perform their specific tasks.
Who do social media providers share your personal data with?
Social media providers may, among other things, share your personal data with the following categories of recipients:
• Other entities in group of which the social media provider is a part of
• External partners providing analysis and survey services
• Advertisers
• Other individuals visiting our social media profile or page (to the extent that your information is publicly available)
• Researchers and other academics
You can find more information about who the social media providers share your personal data with, in each provider’s privacy policy.
The social media providers may transfer their personal data to recipients outside the EU/EEA in accordance with applicable data protection legislation. You can read more in each provider’s privacy policy.
You can read more about who VOLA shares your personal data with, in the Section below.